Shave Years Off the Time It Takes
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By Robert L. Cox
In Message #1788, I told you that one technique billionaires use to secure their financial futures is to be acutely aware of their circumstances. Billionaires never miss a thing, which means they never miss out on opportunities to build their wealth.
Billionaires have also managed to grow their bank accounts by doing something that may sound impossible: They know how to create time. I'm sure I don't have to remind you that time is a commodity that is often taken for granted. And when it's gone, it's really GONE.
But billionaires practically have a clock in their heads - a clock that they are in complete control of.
Create Time and You'll Create Money
We all have the same amount of time, don't we? Sure we do. We all have a measly 24 hours in a day ... 168 hours in a week ... 8,736 hours in a year. But a billionaire uses those hours much more efficiently than most people.
Want to know how a billionaire creates time? Let's look at a standard 40-hour workweek.
Here's one simple trick most billionaires use: They arrive at work early and leave late. Michael Masterson has been encouraging you to do the same for years! And that time really adds up.
Just think ... if you worked three more hours a day, five days a week, that's 780 hours a year. Which translates into 19.5 workweeks of additional productive time. Simply stated: Come in an hour early, eat lunch at your desk, and stay an hour later. In less than four years, you will have worked more than regular nine-to-fivers work in five years.
And if, in addition to arriving early and leaving late, you work eight hours on Saturdays ... add another 416 hours of productive time (or 10.4 business weeks) to your year.
And in five years, you'll have created nearly eight years of productive work.
Imagine how much closer you'll be to your goals if you can manage to squeeze the equivalent of three additional years into your five-year plan.
Do billionaires do this? I've worked with many, so I can emphatically say YES THEY DO. They also find other creative ways to make time their benefactor.
For example, one billionaire I know (who owns the largest privately held hotel chain in the Southeast) started by living in one of his first hotels. I'm talking over 20 years ago. His current unassuming office doubled as his residence until he got married in his late 50s and began having children. Really. Until that time, he didn't own a home ... even though he could have purchased an entire community!
How did living in his office create time? Easy. By combining home and office back in the early 80s, he was ahead of his time (no pun intended). It was clear to him (as it is to the many people who telecommute or have a home office today) what a time-saver ... not to mention convenience... this is. All he had to do to begin his workday was wake up and walk over to his desk.
It takes time (and money) to commute. It takes time to separately manage (pay rent, utilities, clean, etc.) a home and an office. Why not wrap them together and save that time?
Another way this billionaire created time was to hold all meetings at his office or on the premises of another one of his hotels. He began doing this early in his career and continues to this day. Think about it. If your vendors, partners, and associates travel to YOUR office, they are spending their time, not yours. Meanwhile, you can be completing a transaction or sealing a deal with a phone call. No traffic worries. No need to go searching for an unfamiliar address.
Billionaires are also great at creating time by making sure they don't waste a minute. They're on time and prepared for meetings - and expect the same of everyone else in attendance. And they stay on point. No idle chatter or wandering off into directions not pertinent to the subject at hand.
Focus, Focus, Focus
Everything always takes longer than you think it will. (And that's a waste of time you could be using to close deals, design products, or make sales.)
Don't believe me? Try this simple exercise:
First, estimate how long it usually takes for you to do the following every morning:
- brush your teeth
- shave (if applicable)
- shower/bathe
- do your hair
- apply lotion, cologne/perfume, etc.
- get dressed
Now, time yourself as you actually do these things.
But I want you to follow some ground rules: Focus only on what you're doing, and don't allow any interruptions. Don't take that cellphone call. Turn off the news or sports channel. Ask your spouse or significant other to not speak to you during this exercise. Don't sip your juice, drink your coffee, or grab a piece of toast. You are going to be "in the moment" of getting ready for work.
Okay. How did you do? (Be honest.) I'm guessing it took less time than it usually does. By following the ground rules - by focusing only on what you were doing - you created time.
The point of this exercise is to illustrate that we tend to waste more time than we create.
But maintaining uninterrupted focus (as you just did in the above exercise) enables you to sharpen your use of time. And the extra 10 or 20 minutes you create can then be used to add a contact to your personal network ... get started on that piano composition you've dreamed of writing ... or draw up the plan for your next business venture.
Billionaires utilize time brilliantly to advance their projects and goals. To create that billionaire mindset - and get closer to a billionaire bank account - you need to emulate them. Take control of your time and you will get where you are going more quickly ... and make more money.

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